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Social Media Campaign Visuals
Ad creatives and organic content designed for a multi-platform social campaign targeting Gen Z audiences.
Ad creatives and organic content designed for a multi-platform social campaign targeting Gen Z audiences.
This campaign was built for a direct-to-consumer brand launching on Instagram and TikTok. We developed a visual identity that balanced bold typography with authentic lifestyle imagery — ensuring the content stopped thumbs mid-scroll.
The creative suite included static feed posts, carousel tutorials, short-form Reels, and Story-first content designed for high engagement and shareability. Each asset was optimised for platform-native viewing behaviour.